Setting Up Facebook Conversion Integration | Reactiv Support Center

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Setting Up Facebook Conversion Integration

This guide provides step-by-step instructions for setting up a dataset and generating an access token in Meta Business Manager. This process is essential for integrating with the Facebook Conversion API.

Updated over a month agoReactiv App Table of contents

Step 1: Access Meta Business Manager

1. Navigate to Meta Business Manager.

2. From the left-side navigation menu, select your Business Portfolio from the drop down.

Navigate to Meta Business Manager.

From the left-side navigation menu, select your Business Portfolio from the drop down.

Step 2: Create an Application

1. In the left-side menu, click Settings.

2. Under Settings, navigate to Accounts > Apps.

3. In the top-right corner of the screen, click the + Add button.

4. In the What do you want to do modal window:

   • Click Create a new app ID.

5. On the Create an app screen:

   • Enter an App Name.

   • Enter your contact email address

   • Click Next

6. On the Add use cases screen:

   • Select Run Ads to promote your app.

   • Enter your contact email address

   • Click Next

7. On the Which business portfolio do you want to connect to this app? screen:

   • Select Your desired business portfolio to which the app will be associated.

   • Click Next

8. Go to Dashboard

In the left-side menu, click Settings.

Under Settings, navigate to Accounts > Apps.

In the top-right corner of the screen, click the + Add button.

In the What do you want to do modal window:

Click Create a new app ID.

Click Create a new app ID.

On the Create an app screen:

Enter an App Name.

Enter an App Name.

Enter your contact email address

Enter your contact email address

Click Next

Click Next

On the Add use cases screen:

Select Run Ads to promote your app.

Select Run Ads to promote your app.

Enter your contact email address

Enter your contact email address

Click Next

Click Next

On the Which business portfolio do you want to connect to this app? screen:

Select Your desired business portfolio to which the app will be associated.

Select Your desired business portfolio to which the app will be associated.

Click Next

Click Next

Go to Dashboard

Step 3: Create a Dataset

1. Return to Business Manger Home

   1. Select Events Manager From the left side navigation

   2. Select your newly created application from the on screen list of applications.

2. Select settings from the top menu

3. In the linking section of the settings page, select link

4. In the introducing datasets modal window, select next

5. In the Create the Dataset modal window, select Create new

6. In the Confirm dataset creation, modal window accept the terms and click Create

Return to Business Manger Home

Select Events Manager From the left side navigation

Select Events Manager From the left side navigation

Select your newly created application from the on screen list of applications.

Select your newly created application from the on screen list of applications.

Select settings from the top menu

In the linking section of the settings page, select link

In the introducing datasets modal window, select next

In the Create the Dataset modal window, select Create new

In the Confirm dataset creation, modal window accept the terms and click Create

Step 4. Generate Credentials

1. From Ads Manager, navigate to the Events Manager

   1. Select Datasets

   2. Select Your newly created dataset it will have the same name as your application

2. Select the Settings tab from the top menu

3. Scroll to the Set up direct integration section of the page

   1. Select Set up with Dataset Quality API

      

   2. Click Generate Access Token

   3. Select your Dataset in the Select dataset dropdown

   4. Click Generate access token

   5. Copy the Access Token and store securely

      

4. Scroll to the top of the page

   1. Copy the Dataset ID and store securely

From Ads Manager, navigate to the Events Manager

Select Datasets

Select Datasets

Select Your newly created dataset it will have the same name as your application

Select Your newly created dataset it will have the same name as your application

Select the Settings tab from the top menu

Scroll to the Set up direct integration section of the page

Select Set up with Dataset Quality API

Select Set up with Dataset Quality API

Click Generate Access Token

Click Generate Access Token

Select your Dataset in the Select dataset dropdown

Select your Dataset in the Select dataset dropdown

Click Generate access token

Click Generate access token

Copy the Access Token and store securely

Copy the Access Token and store securely

Scroll to the top of the page

Copy the Dataset ID and store securely

Copy the Dataset ID and store securely

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